The big screen

Digital OOH (out of home) is currently one of the most popular forms of advertising. The bright screens make brands stand out, and the ability to rotate messages is a real plus compared to traditional outdoor marketing. And now, Route Media is bringing digital OOH screens to North Wales. 

Using Route’s mobile media allows you to target both geographically and demographically in the same sort of way as digital. You can also hit multiple locations in the same day providing more value for money.

Route makes the process easy, helping with everything from design to route planning. This means that you can focus on other media knowing the team have got it in hand.

Route Media was formed in 2018 after a need to get messages into West, Mid and North Wales was identified. At the moment there is a real lack of digital advertising screens in the region and our mobile options solve that problem. The screens are fully digital and capable of playing static, video and audio on rotation. As well as these mobile screens Route is in discussions with multiple permanent locations and would love to talk to anyone who thinks they may have a site for a digital screen.

Having already worked with the Welsh government, The Welsh Rugby Union, Heart FM and Brecon Carreg, Route has proven the value of its products and is looking to grow it portfolio in North Wales across 2020. 

In my former role as commercial director for Heart I loved working in the North Wales region and think it is well placed to thrive over the next few years. These are indeed exciting times – we continue to grow rapidly across Wales and hope that our unique campaigns have the same result for other Welsh businesses.